DESCRIPTION + SKILLS COVERED
Learners at this level will be able to develop and apply basic fashion media styling industry knowledge for fashion events and fashion-forward visual merchandising, with the ability to follow a design process for fashion event styling, fashion prop designs and fashion visual merchandising.
Successful learners will also be able to evaluate the nature of a design, identify fibres and fabrics required for fashion-focused event styling, fashion related prop constructions and fashion visual merchandising, they will be able to assist in developing, sourcing and styling a fashion image for fashion photography and media related projects, press and iron work for styling and assist in events such as weddings, fashion parades, fashion shows, corporate fashion events, trade shows and fashion product launches just to name a few.
Individuals will have basic fashion prop construction skills, basic fashion driven staging skills and basic skills in set construction all used for any fashion visual merchandise display, any fashion stage set used in theatre or any fashion media production – either for fashion shows, fashion theatre, fashion TV, fashion photography sets and creative fashion visual merchandise, with the ability to plan, create and maintain fashion and media displays with the proficiency to install products on and off-site for fashion events and fashion-focused set designs for visual merchandising.
SUBJECT COVERED: history of fashion props + event styling, who’s who in the fashion prop + event styling world, visual merchandising + art, props as art, event styling as art, the importance of recording ideas, how to source ideas, the importance of research + design, developing ideas through research, practice as research, compiling your research, research + practice, the impact of research, introduction to textiles, fabric science, styling + art, understanding + conquering fashion, prop + event styling, basics of prop building, basics to structure + framework when working with props, basics of scene design + the theatre space, scene design as a visual art, a shop space, the design process, color in the design, drafting the design, the scene shop, tools, + equipment, needs + means, safety, introduction to building scenery, patterning + draping, basics to prop assemblage, basics to measuring + marking props, basics to carpentry for prop construction, basics to metals for prop construction, basics to plastics for prop construction, basics to sculptural materials + prop construction, basics to molding + casting for prop construction, introductory to shells + laminates, basics to surfaces + prop construction, basics to painting scenery, handling scenery, introduction to stage properties + the designer for event styling + theatre set design + budget estimates.
LA MODA ONE MONTH CAREER KICK STARTER IN VISUAL MERCHANDISING OUTCOMES:
ASSISTANT FASHION PROPS AND EVENT STYLISTS | JUNIOR FASHION DRESSERS | JUNIOR VISUAL MERCHANDISERS | JUNIOR IN-STORE VISUAL MERCHANDISERS.
DURATION: 1Month Career Accelerator
NON – ACCREDITED
DESCRIPTION + SKILLS COVERED
Successful learners will be able to source and specify decoration products with creativity and flair, have basic prop construction skills, be able to select and prepare creative work for exhibition, assist with designing performance spaces, operate basic lighting, read and interpret work documents for fashion events, be able to estimate and cost jobs for fashion visual merchandising and fashion props.
LA MODA THREE MONTH ENTRY LEVEL CAREER ACCELERATOR IN VISUAL MERCHANDISING takes aspects from Interior Design and Visual Merchandising.
Creativity is key and successful graduates have a strong ability to visualise and conceptualise ideas into reality, having abilities to regularly hold creative meetings to brainstorm new ideas and flesh out event, fashion props and visual merchandising concepts, as well as designs, build sets and props from scratch, work together in teams, plan out designs and source materials locally and overseas to bring creative ideas and concepts together.
Effective learners will also have abilities to research an idea thoroughly so that it is true to its origins, be able to represent a brand with the ability to listen and understand clients’ needs, to then deliver on briefs that are most important, planning and attention to detail, time management skills and the ability to multi-task and problem solve at a million miles an hour is the focus for the LA MODA THREE MONTH ENTRY LEVEL CAREER ACCELERATOR IN VISUAL MERCHANDISING.
The event space is one where you deal with ever-changing scenarios and you need to be flexible and able to adapt.
Fruitful graduates will be proactive in understanding all design needs, having knowledge and abilities of what fashion events and props require – being able to move and install anywhere, anytime.
Weather, lack of attendees, venue restrictions and countless other challenges pop up along the way, they will be able to bend and mold designs to fit. Communication is key as successful graduates will deal with a large number of stakeholders for every event they work on. Individuals will also have the skills in designing floristry products, maintaining floristry tools and equipment, constructing hand tied floristry products, constructing wired floristry products and constructing floristry products with a base medium for fashion events, fashion props, fashion visual merchandising and media.
Core skills successful graduates will hold are abilities to source and apply design industry knowledge and information on the history and theory of design, critical and creative thinking skills, the use of colour, applications in creative design process in 2D forms, marketing design products to local outlets, exploring and applying skills in event and visual merchandise styling for photography and the media, producing a styling portfolio and image, producing media styling marketing images, competence in investigating fashion event styling, visual merchandising and fashion prop styling micro-business opportunities, developing a micro business proposal, organising finances for the micro business, maintaining workplace safety, promoting innovation in a team environment and organising personal work priorities and development.
SUBJECT COVERED: creating fashion prop + event design, scene design + the theatre space, the design process, the design process in action, professional practice, understanding the project, the client, the brief, design analysis, design research, understanding the space, understanding spatial relationships, understanding building structures, building construction principles, materials for construction, mechanical + electrical systems, organizing the space, design development, human dimensions + scale proportioning systems, ordering systems, inclusive design, the human interface, materials + finishes, the decorative scheme, acoustics, furniture, colour, light, sustainable design, why is sustainability an issue? Where choices are made, materialise thoughts, communicating design, telling the story, presentation, drawings, presentation boards, multimedia presentations, scene design as a visual art, the design process, colour in the design, drafting the design, the scene shop, tools + equipment, building the scenery, painting scenery, handling scenery, stage properties + the designer, the tool kit to styling for events, sourcing + specifying decoration products, developing basic prop construction skills, selecting + preparing creative work for exhibition,
the basics to operating basic lighting, the history of floral design, principles of design in floral art, selection of cut flowers + greens, conditioning + storing cut flowers + greens, mechanics + supplies used in floral design, selecting wire + wiring flowers, selecting ribbons + tying bows, boutonnieres + corsages, bud vases, circular arrangements, triangular arrangements, line arrangements, constructing wreaths, holiday arrangements, wedding flowers, drying flowers, arranging permanent flowers, selecting indoor plants, decorating potted plants, pricing strategies, selling in the flower shop, displays, delivery, professional organisations, the challenge in small business + freelance work, planning in small business, financial + legal management.
LA MODA THREE MONTH ENTRY LEVEL CAREER ACCELERATOR IN VISUAL MERCHANDISING OUTCOMES:
FASHION VISUAL MERCHANDISERS | EVENT STYLISTS | FASHION PROP DESIGNERS WITH MARKETING, DESIGN AND VISUAL COMMUNICATION EXPERTISE.
DURATION: 3Month Career Accelerator
NON – ACCREDITED
DESCRIPTION + SKILLS COVERED
The LA MODA FOUR MONTH INTERMEDIATE CAREER ACCELERATOR IN VISUAL MERCHANDISING is designed for individuals who want to work in the fast pace fashion world of visual merchandising and fashion event styling.
Successful learners will be able to develop, deliver and communicate fashion related visual concepts and strategies to promote fashion retail brands, products and services in-store, in catalogues or online.
Successful learners have resilient abilities to also work in fashion museums, galleries, hotels and also create visual concepts for any fashion-driven event.
Effective creatives will be able to research and recommend fashion-forward furniture and accessories, coordinate, design, construct and maintain fashion driven props, design inspired merchandise, design and construct involved and artistic floristry products for fashion events and visual merchandising, coordinate floristry products for distinct occasions, prepare quotations for any floristry product, research advanced interior decorations, design influences and prepare a materials boards for client presentations.
Successful creatives will also be able to extend design skills and practices, interpret and respond to design briefs, integrate colour theory and design processes, communicate and sell design concepts, build client relationships and business networks, market a small business, adopt mobile commerce applications to improve sales and service, conduct pre-campaign testing, monitor advertising productions, address customer needs and provide freelance services.
SUBJECT COVERED: a history of interior design, the interior design profession, socially responsible design, design theory: aesthetics, elements + principles of design, colour theory + application, the design process: an overview of project phases, communicating the vision light + lighting systems, architectural elements: the shell, finishing the interior: the lining, furnishing the interior: feathering the nest, period design styles: antiquity (c. 4500bc-ad500) – empire style (c. 1789-1848)
period design styles: revival styles (c. 1830-1880) – contemporary style (c. 1960-present), forecasting + trends
professional practice, the fundamentals of interior design, branding + identity, what is branding? developing a brand, selling the brand, retail sectors: food; fashion; home; leisure + entertainment, retail sites: department stores, high street, shopping centres, out-of-town shopping, the concourse, alternative venues, the retail environment: retail + sustainability, materials, lighting, climate + sound, methods of organising space: principles of retail organisation, merchandising, service + ancillary space, design detail, the shop façade, interior architecture, fixtures + fittings, working with ethics, Photoshop® for interior designers, adobe InDesign cs6, Photoshop cs6, illustrator cs6, scene design + the theatre space, scene design as a visual art, the scene shop, tools, + equipment, building the scenery, painting scenery, handling scenery, stage properties + the designer, digital age integration: scenery and lighting, the history of floral design, principles of design, selection of cut flowers + greens, conditioning + storing cut flowers + greens, mechanics + supplies used in floral design, selecting wire + wiring flowers, selecting ribbons + tying bows, boutonnieres + corsages, bud vases, circular arrangements, triangular arrangements, line arrangements, constructing wreaths, holiday arrangements, wedding flowers, sympathy flowers, drying flowers, arranging permanent flowers, selecting indoor plants, decorating potted plants, pricing strategies, selling in the flower shop, displays, delivery + professional organizations.
LA MODA FOUR MONTH INTERMEDIATE CAREER ACCELERATOR IN VISUAL MERCHANDISING OUTCOMES:
FASHION VISUAL MERCHANDISERS WITH MARKETING, DESIGN AND VISUAL COMMUNICATION EXPERTISE.
DURATION: 4Month Career Accelerator
DESCRIPTION + SKILLS COVERED
The LA MODA SIX MONTH ADVANCED CAREER ACCELERATOR IN VISUAL MERCHANDISING undertake advanced skilled and paraprofessional training in visual merchandising and interior design with specialising skills in marketing and visual communications.
Successful creatives will be able to research and recommend colour and applied finishes for event, prop and fashion styling sets, they will be able to provide interior styling services, develop visual concepts, manage visual merchandising projects, present fashion event, props and styling design concepts, design and produce fashion merchandising and in-store presentations, make fashion related props using mixed-media, design fashion related props and sets and develop fashion related prop construction plans. Furthermore, successful graduates will actively be able to communicate with clients using visual portfolios to express their ideas and concepts, provide fashion styling services for a range of interior spaces to achieve the optimal aesthetic and functional outcomes.
Through participating in complex group discussions, evaluating case studies, working through exercises and completing projects, learners expand skills and learn how to originate and develop fashion visual merchandising, prop and styling construction theories, establishing, negotiating and refining design briefs.
Learners interpret visual merchandising and event styling market trends and developments and develop skills in working with international textile, clothing and footwear supply chains for job-related outcomes.
Learners will also understand how to effectively conduct fashion design purchasing for fashion related visual merchandising, event styling, prop construction and fashion styling jobs, evaluate fashion designs and garments, create media plans, develop and execute print and electronic media marketing campaigns and communications for both fashion visual merchandising and event styling, assessing the impact of great marketing procedures for fashion visual merchandising and event styling success.
SUBJECT COVERED: the design process, designing with colour fashioning society, designing, interior design materials + specifications, sketching interiors, photoshop® for interior designers, the design collection revealed: adobe InDesign cs6, Photoshop cs6 & illustrator cs6, scene design + stage lighting, the dynamics of fashion + events, who’s who in fashion, fashion forecasting, the fundamentals of fashion management, fashion buying, basics fashion styling, mastering fashion styling, research + design, visual merchandising for fashion, the fundamentals of graphic design, basics graphic design, design research, graphic design solutions, the graphic designer’s digital toolkit, integrated marketing communications, fabric science, fashion event advertising + integrated brand promotion, internet marketing: integrating online and offline strategies.
LA MODA SIX MONTH ADVANCED CAREER ACCELERATOR IN VISUAL MERCHANDISING OUTCOMES:
FASHION VISUAL MERCHANDISERS | FASHION IN-STORE VISUAL MERCHANDISERS | FASHION EVENT STYLISTS | ART DIRECTORS IN FASHION STYLING | FASHION MEDIA MARKETING STYLISTS WITH MARKETING, DESIGN AND VISUAL COMMUNICATION EXPERTISE.
DURATION: 6Month Career Accelerator
DESCRIPTION + SKILLS COVERED
The LA MODA FOUR MONTH CAREER ACCELERATOR IN INTERIOR STYLING AND EVENT STYLING is a highly specialised accelerator designed especially for learners who want to focus on establishing careers in interior styling with fashion events and visual merchandising.
Successful learners enrolled will be able to research architectural styles and movements, research interior decoration and design influences, research, analyse and apply colour for interior spaces, decorate residential interiors, prepare materials boards for client presentations, research and recommend furniture and accessories, style for retail – create visual merchandising with innovation, organizing props for event styling and interiors, design visual merchandising, events and interior spaces, construct and maintain props, producing visual merchandising signs, select sites for creative projects and plan work for visual merchandising, interiors and events, design and develop interior, props and event styling media portfolios.
Learners take part in group discussions, workshops, exercises and projects through which they acquire advanced and specialised technical knowledge and skills necessary for being innovative, successful and competitive as a fashion forward interior stylist.
SUBJECT COVERED: a history of interior design, history of fashion + style, how fashion influences prop + event styling, visual merchandising + interior designs, foundations of interior design, introduction to interior design, design theories
data collection, methods of data collection, historical precedents, design precedents, environmental considerations, structural needs, contextual needs, sustainability needs, human factors, diversity in design, commercial spaces, data collection for commercial spaces, office design, hospitality design, healthcare design, retail design, other design categories, residential spaces, residential structures: family + housing, data collection of residential design, drawing conclusions, putting to practice evidence-based design, what is branding + visual merchandising? retail sectors + visual merchandising, retail sites + visual merchandising, department stores + visual merchandising, high street visual merchandising, shopping centres + visual merchandising, out-of-town shopping + visual merchandising, the concourse + visual merchandising, the retail environment + visual merchandising, retail + sustainability; materials+ lighting, climate + sound, methods of organising space, principles of retail organization, merchandising, service + ancillary space, design detail, the shop façade, interior architecture, fixtures + fittings, creating the design, scene design + the theatre space, scene design as a visual art, the design process, color in the design, drafting the design, the scene shop, tools, + equipment, building the scenery, painting scenery, handling scenery, stage properties + the designer, digital age integration: scenery + lighting, stage lighting, introduction to stage lighting, distribution, colour + light, lighting fixtures, projected effects, practical’s + special effects, design: choices + processes, working with ethics, Photoshop® for interior designers, adobe InDesign cs6, Photoshop cs6 & illustrator cs6, sketching interiors, interior design materials and specifications
LA MODA FOUR MONTH CAREER ACCELERATOR IN INTERIOR STYLING AND EVENT STYLING OUTCOMES:
INTERIOR STYLISTS | EVENT STYLISTS | PROPS AND SET STYLISTS | LOCATION STYLISTS | WEDDING STYLISTS WITH MARKETING, DESIGN AND VISUAL COMMUNICATION EXPERTISE.
DURATION: 4Month Career Accelerator